• IUJ Journal of Management

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  • SJIF Impact Factor (2021): 7.458

    The IUJ Journal of Management

    The IUJ Journal of Management (IUJ-JOM) is the flagship journal of ICFAI University Jharkhand, Ranchi. The aim of the journal is to provide insight into the business and management research. It also creates a platform for the researchers, academicians, professors , practicing management professionals and proponents in disseminating original,

    theoretical and applied research in the field of management and allied disciplines. The Journal is a Bi-Annual, . . . . .Read more.

    ISSN NO : 2347 - 5080 Journal EOI : 10.11224/IUJ

  • SJIF Impact Factor (2021): 7.458

    A study on capital market performance analysis of few selected companies in Indian real estate sector

    Capital market performance of a stock can be analysed from different dimensions such as return, risk, liquidity etc.The proposed study will provide emphasis on computation and interpretation of return, risk and coefficient of variation of five selected real estate companies such as Brigade Group Limited , Godrej Properties Limited , DLF India Limited, Housing Development Infrastructure Limited(HDIL) and Oberoi Realty Limited for the financial year 2018-19. . . . . Read more.

    ISSN NO : 2347 - 5080 Journal EOI : eoi.citefactor.org/10.11224/IUJ.09.01.01

  • SJIF Impact Factor (2021): 7.458

    Impact of global turmoil on equity mutual funds of India

    The notion that buy low and sell high in stock markets is sometime also used to describe the equity mutual funds. The portfolio of the scheme or a fund perform according to the scrips that it has. The stocks perform as a result of their fundamentals in longer term. But outer shocks in forms of recessions, pandemic or wars create a misbalance in the fundamentals and the performance. . . Read more.

    ISSN NO : 2347 - 5080 Journal EOI : eoi.citefactor.org/10.11224/IUJ.09.01.02

  • SJIF Impact Factor (2021): 7.458

    Factors affecting satisfaction of customers in business to business context

    In order to gain competitive advantage, it is imperative to focus on the needs and preferences of customers. The central purpose of this study is to analyze the factors that affect satisfaction of industrial customers. Particularly, a case study approach is employed whereby the study seeks to gain information from the views of Indian customers of industrial products. .... . . . . . . . . . Read more.

    ISSN NO : 2347 - 5080 Journal EOI : eoi.citefactor.org/10.11224/IUJ.09.01.03

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Current Issue : June - 2021

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A study on capital market performance analysis of few selected companies in Indian real estate sector

( Sujoy Kumar Dhar )

Keywords : Return, risk, coefficient of variation , gross profit, net profit, return on equity

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.01

[Abstract]
Capital market performance of a stock can be analysed from different dimensions such as return, risk, liquidity etc.The proposed study will provide emphasis on computation and interpretation of return, risk and coefficient of variation of five selected real estate companies such as Brigade Group Limited , Godrej Properties Limited , DLF India Limited, Housing Development Infrastructure Limited(HDIL) and Oberoi Realty Limited for the financial year 2018-19.Apart from that, financial performances of these companies will be evaluated on the basis of few selected profitability ratios including gross profit margin, net profit margin, operating profit margin, return on asset, return on equity and return on capital employedfor a period of five accounting years such as 2014-15, 2015-16, 2016-17, 2017-18 as well as 2018-19.Annual report of the five companies will be analyzed for a period of five years to discuss their financial performances. Stock price data of these companies will be considered from the website of Bombay Stock Exchange to evaluate their capital market performances.
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Citation Text :
Sujoy Kumar Dhar, A study on capital market performance analysis of few selected companies in Indian real estate sector
Vol 9, No.1, June 2021

Impact of global turmoil on equity mutual funds of India

(Mohd Shamim, Arshad Hasan Jafri )

Keywords : Mutual funds, multi-cap schemes, recession

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.02

[Abstract]
The notion that buy low and sell high in stock markets is sometime also used to describe the equity mutual funds. The portfolio of the scheme or a fund perform according to the scrips that it has. The stocks perform as a result of their fundamentals in longer term. But outer shocks in forms of recessions, pandemic or wars create a misbalance in the fundamentals and the performance. This research has studied whether there is any impact of international shocks on multi cap category of the mutual fund starting from the year 2002 to 2020. This research has used ARCH and GARCH model to understand the volatility in returns of Equity schemes during those periods and whether they are being influenced by their own shocks. It was found that there is a significance impact of the outer shocks on the Multi cap portfolios of mutual funds. It has been found that the financial goals can only be achieved by consistently following and sticking to the asset allocation and judicious approach towards timing the assets may do wonders to the portfolio.
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Citation Text :
Mohd Shamim ,Arshad Hasan Jafri; Impact of global turmoil on equity mutual funds of India
Vol 9, No.1, June 2021

Factors affecting satisfaction of customers in business to business context

( Kinsuk Mukherjee, Dr.Hari Haran )

Keywords : Industrial Customers, Customer Satisfaction, Industrial Products.

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.03

[Abstract]
In order to gain competitive advantage, it is imperative to focus on the needs and preferences of customers. The central purpose of this study is to analyze the factors that affect satisfaction of industrial customers. Particularly, a case study approach is employed whereby the study seeks to gain information from the views of Indian customers of industrial products. The instruments of data collection involved administering structured questionnaire and also conducting interviews as deemed convenient. The sampling frame consisted of 184 industrial customers in India who procure different products for their use as raw material.
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Citation Text :
Kinsuk Mukherjee, Dr.Hari Haran ; Factors affecting satisfaction of customers in business to business context
Vol 9, No.1, June 2021

Strategy for Venturing into the Unknown with System Dynamics Approach: Case study of a diversified company

( "Sarojkant Singh" )

Keywords : System Dynamics, corporate restructuring, adoption criteria, customer value, shareholder value matrix

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.04

[Abstract]
System Dynamics approach can be used to enable business decisions. The paper presents a case study how a company under debt restructuring and at crossroads to decide its business areas can utilize system dynamics for business decisions. It elaborates the external environment like industry, market, competitors and the internal variables like business portfolio and margins. The objective is to place a schema to further develop a model of system dynamics to study this complex organization.
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Citation Text :
Sarojkant Singh, Strategy for Venturing into the Unknown with System Dynamics Approach: Case study of a diversified company
Vol 9, No.1, June 2021

Sustainable Agriculture and Food Security: Challenges and Policies of Jharkhand

( Ms. Naboshree Bhattacharya )

Keywords : Sustainable Agriculture, Food Security, Government Policies, NABARD

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.05

[Abstract]
Sustainability is the process of maintaining change in an equitable way, in which the exploitation of resources, the management of investment, the orientation of technological evolution and institutional diversification are all in sync. These all heighten both the current and future potential to satisfy human needs and desires. Sustainable agriculture is farming in sustainable ways based on an understanding of ecosystem services, the contemplation of relationships between organisms and their environment. Agriculture growth plays a pivotal role in curtail poverty in order to advance economic development and growth. Agricultural sector added 16.2 percent to Nation’s GDP in 2014-15 which is 1% more than 15.2 percent in the 11th plan. The population of the country is predicted to be somewhere around 1.6 billion by 2050. This would mean per capita availability of water, land and other defined natural resources will diminish. To deal with numerous problems and issues associated with agriculture, a task Force on Agricultural Development under the leadership of Vice-Chairman, NITI Aayog has been established. Jharkhand comprises of the agro-climatic zone VII (Eastern highland and mountainous region), branched into three subzones. Jharkhand’s climate ranges from dry semi humid to humid semi arid types with an annual downfall of 1200-1600 mm. Total tillable area in Jharkhand is about 48.67 percent. Government of Jharkhand was determined to establish an exclusive commission for food security and consequently the Department of food, public distribution and consumer affairs set up Jharkhand State Food Commission via notification number 1632 on 13th April 2017. Agricultural development has a hand in food security in numerous ways like contributing to food availability, access and stability through diversity of food produced and food utilization. There are many government schemes, policies and acts for securing the call for food of the people of Jharkhand.
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Citation Text :
Ms. Naboshree Bhattacharya,Sustainable Agriculture and Food Security: Challenges and Policies of Jharkhand;
Vol 9, No.1, June 2021

Paradigm Shift in Corporate Social Responsibility with special reference to Indian Environment

( Raja Ghosh, Dr. Gautam Tanty )

Keywords : Corporate Social Responsibility, Companies Act 2013, Impact Assessment. Corporate Culture, CSR Standards

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.06

[Abstract]
The idea of Corporate Social Responsibility (CSR), its concept, philosophy and its importance to the encompassing society of any organization isn’t a totally new concept for the Indian Companies. Even before independence, we had many companies and organizations in India, who operated their business with social responsibility & some philanthropic aspects. We now know that the essence and spirit of CSR is that, the corporates should voluntarily demonstrate their concerns towards the environmental , social, philanthropical , ethical & other sustainable issues simultaneously, together that on profit, and creating wealth for the owners , shareholders and stakeholders. The concept of overall stakeholders’ satisfaction & reciprocating back to society has now gained permanency. This has happened all the more important due to the provisions in the companies Act 2013, through Section 135 related to CSR activities. Corporates have now realized, that CSR is now not only a statutory provision, (for those corporates to which it has been made applicable), but also that its success & existence in future will depend a lot on the stakeholders view about its CSR initiatives. Many Companies are spending even more than the statutory requirement of 2% of average net profits of the last 3 preceding years. But we still have a long way to go. It is also seen that though there is plenty of information available on CSR spending of companies in India (particularly after introduction of section 135 in the Companies Act 2013) very little is known about the impact of their CSR practices & spending in the society on the target groups or on the beneficiaries. The main contribution of this paper is a structured review of the development of the concept of CSR and it highlights how the societal expectations, constructs & statutory framework of CSR have evolved particularly in India.
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Citation Text :
"Raja Ghosh, Dr. Gautam Tanty" Paradigm Shift in Corporate Social Responsibility with special reference to Indian Environment,
Vol 9, No.1, June 2021

A study on customers satisfaction towards purchasing green products

( "Dr.M.Ranjith Kumar " )

Keywords : Green products, sustainable, organizations, consumers, environmental factors.

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.07

[Abstract]
Green products are presumed to be environmentally safe. Green products are also known as environmental safe products or sustainable products. Divergent aspect of green products includes ecology safer products, recyclable and biodegradable packing, energy efficient & better pollution controls. The threatening alarm of global warming pushes the corporate towards sharing the responsibility of making a safe environment for all by involving themselves as a part to the social contract. Green marketing is still in its infancy and a lot of research is to be done on green marketing to fully explore its potential. There are some suggestion that an organizations should implement for catering challenges of green marketing and successful exploitation of green marketing. Consumers’ level of awareness about green products is found to be high. Consumers are in still infant stage about green initiatives undertaken by various government and non-government agencies. We also found that the most known source of information for green products/practices as rated by consumers is Television followed by Newspaper. This article suggests that consumers are concerned about the state of environment and expect the organization to employ green practices towards the protection of environment. Hence customers are ready to buy green products even the price is high because of understanding environmental factors.
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Citation Text :
"Dr.M.Ranjith Kumar ", A study on customers satisfaction towards purchasing green products;
Vol 9, No.1, June 2021

Brain, Mind And Neuroeconomics

( "Dr. Jyotirmaya Satpathy, Dr .Sebastian Laza, Dr. Dababrata Chowdhury" )

Keywords : economics, superego. Desires, ethical moral beliefs

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.08

[Abstract]
Has economics an unconscious base? Sigmund Freud was one of the greatest intellectual figures of the 20th century, an Austrian neurological doctor of Jewish origin. Much of his work remains, to this day, highly controversial, where some point to his as a genius, while others highlight his alleged lack of scientific seriousness. Freud tries to give an explanation to the way mind operates, proposing a structure divided into three parts: the id, the ego and the superego. The Freudian theory covers several aspects of human psychic functioning, with a high preponderance the Austrian doctor gave to two points: the unconscious and the sensation of pleasure, repressed or not, in the interpretation of human comportment. Let's rescue the following paragraphs of Freud: The ID represents the primal impulses and constitutes the engine of human thought and comportment, motivation and our most primitive gratification desires. The SUPEREGO is the part that counteracts the id, representing moral and ethical thoughts. The EGO remains between them, and acts mediating between our primitive needs and our ethical and moral beliefs.
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Citation Text :
"Dr. Jyotirmaya Satpathy, Dr .Sebastian Laza, Dr. Dababrata Chowdhury",Brain, Mind And Neuroeconomics ;
Vol 9, No.1, June 2021

Youth, Higher Education, and Employment: A Case Study of Jharkhand State

( "Saurav Kumar" )

Keywords : Cohort, demographic disaster, marketable skills, economic stagnation, anarchy, social unrest, economic growth..

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.09

[Abstract]
This paper examines youth, higher education, and employment in the state of Jharkhand. It analyzes the implications of higher education on the employment of the region. It is based on a case study of Nilamber- Pitamber University (a state university) located at Medininagar, Jharkhand. Data were collected online in the months of June-July using Google form questionnaire and a total of 360 students from different colleges of the university responded to the questions. The questionnaire on the quality of higher education was divided into four categories – very low, low, medium, and high. In the primary survey, 21% of students responded that the quality of education is very low; 51% responded low; 24% responded to medium, and 4% responded to high. This study shows that the quality of education is very poor in the state and it has serious repercussions on its youth and their employment status in the state. Further, it shows that students are mostly inclined towards government jobs (73.89%) as found in the primary survey and they are preparing for it for a long period of time. Students unable to acquire a government job and lack of marketable skills for the corporate job have made them educated unemployed and it was concluded that these problems if not solved at its earliest, may lead to the demographic disaster in the state.
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Citation Text :
Saurav Kumar, Youth, Higher Education, and Employment: A Case Study of Jharkhand State;
Vol 9, No.1, June 2021.

Impact of consumers’ buying decision on green products

( "G.S.Dhanashree, Dr .K.Viswa Sarojini Devi" )

Keywords : Consumer behavior, environment, factors and green products

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.10

[Abstract]
Now-a-days, the term green products are a prevalent and most alluring word. Consumers have become conscious, and have been more environmentally friendly, not just for the many brands and their perceived consistency. Therefore, organizations have adopted green marketing. The research is based on five considerations such as environmentalism, conservation friendliness, economic behavior, affordability of products and the respect for wellbeing, the aim of this paper is to analyze the impact of green products on consumer buying behavior. A sample of 150 have selected on the basis of non-probability convenience sampling method. Data were analyzed through correlation and regression.
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Citation Text :
"G.S.Dhanashree, Dr .K.Viswa Sarojini Devi",Impact of consumers’ buying decision on green products ;
Vol 9, No.1, June 2021.

Influence of Spiritual Intelligence on Stress Handling Capability of Senior Professionals

( "Sanjay Kumar Singh, Dr.Rumna Bhattacharya, Dr. Nitesh Bhatia" )

Keywords : Spiritual Intelligence, Stress, Connection to self, Connection to others, Connection to transcendent, professionals.

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.11

[Abstract]
With increasing responsibilities and accountability for senior working professionals due to continuously escalating business demands, enhanced stress handling capabilities are expected out of them. Focusing on this aspect, recent research studies indicate spiritual intelligence being one of the key factors to be leveraged upon to cope up with ever increasing stress levels amongst senior working professionals and deliver to the best of their abilities as well as management’s expectation.With several research studies related to spiritual intelligence and stress been carried out in past, dedicated study on the three key components of spiritual intelligence namely Connection to Self, Connection to Others and Connection to Transcendent, their influence on each other and on Stress is rare.
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Citation Text :
Sanjay Kumar Singh, Dr.Rumna Bhattacharya, Dr. Nitesh Bhatia, Influence of Spiritual Intelligence on Stress Handling Capability of Senior Professionals;
Vol 9, No.1, June 2021.

Impact of Brand Awareness and Brand Loyalty on Consumer Purchase decision: A study on FMCG products

( "Sapna Nibsaiya, Dr. C. G. Sumithra, Dr. Manish Kumar" )

Keywords : Globalization, FMCG, Brand Awareness, Brand Loyalty, Consumer Purchase Decision.

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.12

[Abstract]
As a result of globalization, the local and the international competition have increased and in order to survive this extensive competition, organizations need certain distinguishing elements that will cause their consumers to keep buying their products. In this era of enormous competition some of the traditional ways of attaining a competitive advantage such as price differentiation and product quality is no longer sufficient to ensure the success of a product. Corporates are now realizing that the worth of any organization is tied to its brands which are competent to satisfy the needs of the consumers. This study analyses the impact of brand awareness and brand loyalty on the consumer purchase decision for the FMCG products. The sample size for this study is 160 FMCG consumers of Bangalore city. A self-prepared questionnaire based on the literature was used for the study. Cronbach alpha coefficient was used for measuring the reliability of the questionnaire. Certain statistical techniques such as Correlation and Multiple Regression analysis were used to test the different hypotheses.
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Citation Text :
Sapna Nibsaiya, Dr. C. G. Sumithra, Dr. Manish Kumar, Impact of Brand Awareness and Brand Loyalty on Consumer Purchase decision: A study on FMCG products;
Vol 9, No.1, June 2021.



A study on issued faced by media advertisement in Tirunelveli District

( "Dr.(smt) A. Aruna Devi, S.Selvakumari" )

Keywords : Media advertisement, Issues, Government, Social media, Products.

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.13

[Abstract]
Media advertisement faced lot of issues in advertise a product. In recent days social media advertisement were introduce in their social media faced lot of problems when the product familiarize because fake products were also announce. So the Government announce the lot of rules and regulation to advertise their own products in social media. The article focuses the issues faced by media advertisement in Tirunelveli district. Throughout this study 184 respondents are taken. Statistical analysis tools like percentage analysis, chi-square test, ANOVA. The result indicates that issues faced by media advertisements are different when compared to age wise classification.
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Citation Text :
Dr.(smt) A. Aruna Devi, S.Selvakumari, A study on issued faced by media advertisement in Tirunelveli District;
Vol 9, No.1, June 2021.


Implementation of Project Management Practices in Aerospace Manufactucturing Industry – Challenges in Pandemic Times

( "Naseer Mohamed Jaffer, Amalanathan Paul, Parul Sharma" )

Keywords : Vertical integration, Project Management tool, Execution, Pandemic times.

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.14

[Abstract]
Boeing has been in collaboration with various suppliers all over the world who manufacture the parts and components for the aircrafts. But now the company is planning to implement vertical integration i.e., bringing the manufacturing activities in-house for some parts and cut on excess cost that their suppliers charge. Establishing a centre in India is a part of their cost cutting plan since the labour here is skilled and cheap. Not only this, it will help in losing some burden from other Boeing facilities in US by creating a similar facility in India that can run at a much lower cost. So the India centre is getting projects from the parent company but is still in the development phase. The major project objectives are to develop a Project Man-agement Tool capable of planning, execution, tracking and overall management of their In sourcing project to work with the team of Project managers who were responsible for plan-ning, execution and tracking of the entire project. This study becomes more relevant in recent times since due to the Corona virus pandemic, many countries like America, Europe, Canada, Australia etc have been hit with supply chain shocks as the flow of materials from China was disrupted. India being the biggest economy amongst the only five low cost coun-tries including Mexico, Indonesia, Brazil and Thailand and with the largest untapped potential for filling part of the supply chain vacuum that is created by exodus from China can definitely benefit from the situation.
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Citation Text :
Naseer Mohamed Jaffer, Amalanathan Paul, Parul Sharma, Implementation of Project Management Practices in Aerospace Manufactucturing Industry – Challenges in Pandemic Times;
Vol 9, No.1, June 2021.

Challenges of Senior Citizen Hearing Impaired Person facing Introversion

( " Anjan Niyogi, Dr. Pallavi Kumari" )

Keywords : Senior Citizen, Introversion, Hearing Aids, Quality of Life, Hearing Impairment.

EOI : eoi.citefactor.org/10.11224/IUJ.09.01.15

[Abstract]
Hearing Loss is generally related to senior citizens as an age-related ailment. The problem further increases when people tend to avoid the problem rather than looking for solution. In India, we have around 104 million Elderly population as par the last census of 2011.
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Citation Text :
" Anjan Niyogi, Dr. Pallavi Kumari; Challenges of Senior Citizen Hearing Impaired Person facing Introversion;
Vol 9, No.1, June 2021.